Blockchain-based gaming platform Immutable has partnered with web3 distribution platform Portal to improve the distribution and monetization of blockchain-based games.
The collaboration, announced at Korea Blockchain Week, aims to make web3 gaming more accessible by addressing key challenges related to game distribution and transactions.
Both companies plan to streamline how blockchain games are shared and played, benefiting developers and players alike.
Source: Portal
What is Portal?
Portal is a platform designed to simplify the distribution of web3 games and dApps.
It offers tools for user acquisition, payments, and reward systems, with a focus on making web3 products easier to access across different blockchain networks. Portal provides solutions for cross-chain functionality, which allows users from various blockchains to access games and services, breaking down the limitations of single-chain ecosystems.
The platform’s advisory board includes notable figures from the gaming industry, such as Jamie King, Co-founder of Rockstar Games, and Matt Dixon, a former executive at EA Games.
Source: Portal
What will this partnership mean?
The partnership between Immutable and Portal is expected to streamline the process of distributing games developed on Immutable’s platform. Portal will integrate its tools to enhance the accessibility of these games, allowing developers to reach a wider audience without the constraints of blockchain-specific limitations.
For players, the collaboration promises faster and more efficient transactions, including the introduction of Portal Pay for easier payments across the Immutable ecosystem. The cross-chain capabilities provided by Portal will also enable players from different networks to interact with Immutable’s games, expanding the potential user base.
From a monetization perspective, the partnership will offer developers new ways to generate revenue from their games, whilst ensuring that players experience smoother and more rewarding interactions. This collaboration is a step toward making web3 gaming more widely available and easier to engage with for both developers and players.
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