Telefónica’s NFT Marketplace Now Supports Coffee Sustainability

The Telefónica NFT Marketplace has recently added a fresh batch of NFTs created by Harvverse that target social issues in the coffee industry

Harvverse is using the metaverse to innovate Latin America’s coffee sector, linking producers and consumers for transparency, fair pricing, and easy access.

Supporting this initiative, Telefonica’s marketplace now features the metaverse’s ‘Green’ and ‘Carbon’ NFTs, each comprising 10 digital collectibles, to promote sustainability and resource management.

Source: Telefónica NFT Marketplace

Telefonica’s Green Footprint

The ‘Green’ collection champions environmental sustainability through its offerings, which range from the delicate aroma of Geisha variety to the rich flavors of premium blends. It features NFTs such as GeishaGreen and Eco-Friendly Euphoria, each celebrating nature.

Alternatively, the ‘Carbon’ collection features NFTs like Terra Guardian and Eco Warrior, promoting earthy scents and eco-friendly actions to set carbon reduction standards.

Buying these NFTs supports sustainability and environmental preservation. Funds are used to promote renewable energy, sustainable agriculture, and water conservation, with a particular focus on improving practices in the coffee industry.

Exploring the NFT Marketplace

Since its inception in 2021, Telefónica’s NFT Marketplace has continuously expanded, introducing exclusive collections from various artists and themes while enhancing user functionalities.

Recent additions to the platform include the ‘Gamium x Telefónica’ NFTs, exclusive NFTs from Paysenger featured in ‘The Crypto Hunters TV Show’, and ‘Creative Collections by Metacampus’, which showcase exclusive digital collectibles by artist Lucas Levitán.

Read more: Telefónica NFT Marketplace Features Fresh Batch of Collectibles (nftplazas.com)

Additionally, the marketplace has recently added 50 NFTs for the film Calladita’—the first European film funded through NFTs—marking a cinema decentralization breakthrough via blockchain. Holders also gain exclusive behind-the-scenes content.

Now, by integrating Harvverse’s ‘Green’ and ‘Carbon’ NFTs, Telefónica is now actively engaging with sustainability challenges.

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*All investment/financial opinions expressed by NFT Plazas are from the personal research and experience of our site moderators and are intended as educational material only. Individuals are required to fully research any product prior to making any kind of investment.

The post Telefónica’s NFT Marketplace Now Supports Coffee Sustainability appeared first on NFT Plazas.


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