Despite its mostly negative reception on X (Twitter), Lift has been instrumental in introducing NFTs to a broad mainstream audience. Since launching on January 12, the movie has garnered an impressive 32.8 million views.
Yooooooo that Kevin Hart movie on Netflix called Lift, I swear that was some of the best sleep I ever got pic.twitter.com/Jb0TZ4qVtu
— Bruh Mane (@BroMane5thflo) January 18, 2024
The NFT Taking Over Netflix
Lift opens at a Venice art auction, spotlighting a unique NFT by an enigmatic digital artist that goes by the name ‘N8’. The auctioneer reveals N8’s presence, breaking his anonymity to auction this one-of-a-kind asset.
What sets the NFT apart includes dynamically generating art from a 30-second live feed, capturing both its sale and the buyer, all while being influenced by Van Gogh’s style.
Amidst the excitement, Cyrus Whitaker (Hart) — head of a group posing as art lovers but actually thieves — starts bidding at $12 million and secures the NFT for $20 million. The team’s scheme involves stealing the NFT and abducting N8 to inflate its value.
Following the artist’s kidnapping, they sell the NFT for a staggering $89 million, leveraging the incident’s notoriety to enhance its worth.
NFTs in TV Content Creation
Even with mixed reviews and a modest Rotten Tomatoes rating, the film’s depiction of NFTs is garnering worldwide attention, possibly reigniting interest in these digital assets. At the very least, it’s increasing awareness about such digital collectibles among those previously unfamiliar with them.
In the entertainment industry, a notable shift is occurring with the progressive integration of NFTs and crypto. The upcoming TV series ‘Killer Whales’ by HELLO Labs exemplifies this trend. Further evidence of this movement is seen in ‘Krapopolis‘, an NFT-backed television series created by the creative mind behind ‘Rick and Morty’.
The Kevin Hart NFT movie marks the dawn of a new era in the fusion of entertainment and digital innovation on screen, transcending its subjective appeal as a preferred viewing choice.
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The post Kevin Hart Swipes $20M NFT in New Netflix Flick – Bullish Vibes? appeared first on NFT Plazas.
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